Scheduling

One of the most powerful features of FeedOtter is the ability to automate the sending of content-filled emails. The heart of this is our scheduling engine.

Scheduling Options

FeedOtter allows you to customize the schedule on which you want emails to be sent.

Below is a summary of the options available and common customer use-cases.

• When New Content is Found - FeedOtter polls your RSS feed hourly and sends an email when new content is found.

• Every Hour - Sends one time per hour at the exact "past the hour" time on the days you specify.

• Every Day - Sends an email once per day at the time you specify.

• Every Week - Sends on the specified day of the week and time that you define.

• Every Month - Sends every month on an exact day number (1-31) and time you define.

• First / Last of the Month - Sends every month on the specified First or Last day of the week at the time defined. Example: Send on the last Tuesday of each month, first Monday etc.

• Intervals - This allows you to schedule sends such as "every other" or "every 6."

New Content

The default behavior for ALL FeedOtter automations is to only send when there is at least 1 new article in the RSS feed.

New content is detected by comparing an article's <pubDate> value with the last send date of your automated campaign. When a new article is detected, FeedOtter will build an email and orchestrate sending with your ESP.

You can adjust these settings in the Schedule tab using this guide:

Require New Content to Send