SFMC Tokens

Learn how to use SFMC tokens in your FeedOtter template.

Salesforce Marketing Cloud may require certain tokens to be present in both the HTML and Text version of emails. This includes emails that FeedOtter automates.

As a reminder, you can locate the HTML and Text versions within the Edit view of your campaign:

The most current required SFMC tokens are:

%%Member_Busname%% %%Member_Addr%% %%Member_City%% %%Member_State%% %%Member_PostalCode%% %%Member_Country%% %%unsub_center_url%%

These tokens must be present in both the HTML and TEXT versions of FeedOtter emails or you will receive an error when FeedOtter attempts to run.